Benefits of Mobile Marketing Automation [Infographic] | Jenn Lisak

Posted by | June 11, 2013 | Infographics | No Comments
5 Flares Twitter 0 Facebook 0 LinkedIn 1 Google+ 2 Pin It Share 0 Email -- Buffer 2 Filament.io Made with Flare More Info'> 5 Flares ×

Marketing automation is a very popular tool in my industry, but I had never heard of mobile marketing automation (MMA) before I met our client, Fatstax, an iPad sales app that helps integrate marketing and sales content all in one place. While marketing automation tools help manage contacts, conversions, campaigns, etc., mobile marketing automation is a content goldmine. Think about having all of your presentations, whitepapers, infographics, articles, videos, etc. all in one place and being able to access and share them at any time. During any conversation.

MMA allows you to have a repository of all your content that can be easily emailed to a prospect or client within seconds. Think about providing value from a time perspective!

This infographic delves into the problems that mobile marketing automation solves, as well as the stats to back up why you should be using it in your organization. And big enterprises are paying attention.

Have you heard of a tool like this before? Would you ever use something like this in your organization?

Mobile Marketing Automation Infographic

About Jenn

Jenn Lisak is the Vice President and Content Strategist for DK New Media, an inbound marketing agency that specializes in new media optimization, social media, infographics, and marketing strategy. She is responsible for content and infographic development, social media strategy, and managing and advocating for her clients. She writes and speaks on content marketing, infographics, and social media, and she was nominated for Junior Achievement's Best and Brightest Award for the Technology division in 2012 and 2013.

Looking for someone to speak on content marketing or infographics for your next event? Book Jenn