Content Calendar Workshop

Posted by | Art, Email Marketing, Infographics, Internet Marketing, People, Personal Marketing, SEO, Social Media | No Comments

One of the biggest problems my clients have is time when it comes to content production. We’ve found that it’s best if you have a planned strategy to get things done. That’s why we’ve developed the Content Calendar Workshop.

Tomorrow, I’m giving a presentation on Content Calendar Workshop: Tips, Tools, and Timesavers. The presentation is embedded below.

If you’d like a free content calendar template, please click below to download the Excel file.

  Download the Content Calendar Template


The 25 Elements of Successful Infographics

Posted by | Art, Infographics, Internet Marketing, SEO, Social Media | One Comment

Infographics have become a commonplace inbound marketing activity in today’s digital age. But, that doesn’t mean all of them are successful. Over the past two years, our team at DK New Media has worked on about 50 infographic projects. Through a process of trial and error, I’ve developed an infographic strategy plan that generates traffic and conversions for my clients. For something, like an infographic, that takes a lot of time, it’s important that we see results.

I’ve created a list of the 25 elements of successful infographics, categorizing the different elements into content, SEO, and social promotion. Generally, infographic production takes about 4-6 weeks with our clients, and it can be a grueling process with approval and design direction. But when we use this checklist for creating them, it tends to make all of our lives easier!

The 25 Elements of Successful Infographics

I’d love to know more about other peoples’ experiences regarding infographic production:

  • Have you created an infographic for your company?
  • Did you outsource the work or keep it internal?
  • What was your biggest frustration?
  • How long did it take you?

The infographic below details the 25 elements that we’ve identified to make an infographic successful. Are there any that you would add to the list?

For more information on this, please feel free to check out my presentation on the 25 Elements of Successful Infographics on Slideshare.

25 Elements of Successful Infographics Presentation

The 25 Elements of Successful Infographics

Words I Live By [Part 2]

Posted by | Art, Infographics, People, Personal Branding, Personal Marketing, Personality, Writing | No Comments

As humans, we face a lot of negativity each and every day. I find that having personal sayings that you live by really help. Here are a couple of personal mantras, or “Words I Live By,” that I’ve come up with, and in case you’re interested, check out part 1 as well.

What are some of your personal mantras? Seriously – I want to know. Affirmations really help our psyche and it’s important that we have self-reassurance, as well as reassurance from others. This is about empowering – not promoting.

Words I Live By: Part 1

Words I Live By [Part 2]

Words I Live By

12 Steps of SEO Recovery [Infographic]

Posted by | Art, Infographics, Internet Marketing, SEO, Social Media | 2 Comments

I absolutely love working with Douglas Karr and Marty Thompson for a number of reasons, and their humor is definitely one of them. They recently came up with this concept for a great infographic about SEO recovery. Over the years, agencies and individuals have done a number of things to get to the top ranks of Google. Now, we’ve seen a number algorithm changes that require us to pay attention on a weekly basis and, sometimes, daily basis.

I especially love the SEO prayer:

“Google, grant me the serenity to accept the rank I cannot change, the courage to change the content I can, and the wisdom to know the difference.”

SEO Recovery Efforts

Before you dive into this hilarious SEO infographic, a couple things to note about inbound marketing in order to make a difference for your SEO efforts:

1. If you want results, you need to be putting out content on a regular basis. You need to be posting to your blog a couple of times of week on a consistent basis! I wrote a blog post last year about creating a blog content calendar and schedule, which will make this process easier. Plan accordingly!

2. Create relevant, frequent, and recent content. All of things add to popularity and Google trusts your content more. Talk about recent events, blog regularly, and make sure your content is relevant to your industry – you don’t want to rank for odd keywords that don’t make sense for your business.

3. Share, share, share! Google is placing a lot of emphasis on social lately. Want to see SEO results? Get your content shared online through social networks. Create valuable content that encourages people to share it and read it.

Now, time to enjoy the SEO Recovery Infographic!

12 Steps to SEO Recovery Infographic


Slaughter on the Audio

Posted by | Art, Music, Personality | One Comment

Lately, I’ve been trying to expand my horizons in the music scene (if you have any suggestions, please send them my way & I’ll review them). I listen to everything from metal to pop to trip hop to indie to what have you. But recently, I’ve really been digging dubstep and bass heavy beats. Just puts me in a good mood.

I had the lucky opportunity to preview a track from Grey Granite and Freddie Bunz, mixed by Ed Trauma, called Slaughter on the Audio (released today). What I love even more about it is that Technodrome1 created electric art to go with the track. It’s high energy, great lyrics, and makes me want to dance.

“I feel like if I was in a movie, I would want it to be my intro music (if only I were that cool).”

Great job, guys! Check it out:

Words I Live By [Part 1]

Posted by | Art, Infographics, People, Personal Branding, Personal Marketing, Personality, Random, Writing | One Comment

While I am not a professional designer by any means, I find that art also lies in words. It’s a tough world out there – and it’s also tough to stay positive. Mantras and affirmations are a way to dispel the negative energy and find solace in ourselves.

What kind of sayings do you live by in your daily life?

Here are a couple of sayings to live by on a daily basis:

Creating a personal brand as a woman

Creating positive relationships

Just live your life

Words I live by

Life decisions


Words I Live By [Part 2]

If you’d like to see some other sayings, please check out Words I Live By [Part 2].

Looking for someone to speak on content marketing or infographics for your next event? Book Jenn